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Wine Sales Advisor
Level 3

1 Full Day

R 1 900 / candidate

Venue: Onsite for min 4 candidates

A course designed for experienced and wine knowledgeable employees to improve their selling skills and improve guest engagement. It is a sales-oriented course, designed to create a prestigious guest experience and deliver a real Wow! factor.

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This is Part Three of the Wine Sales Professional Certificate

Course details:

This course is all about building meaningful relationships with guests, in order to increase sales and long-term brand loyalty. It covers relationship-selling based on trust and genuinely understanding guests, while improving communication and attention to detail.

Designed to be delivered separately to enhance sales and the guest experience, or as the final part of the Wine Sales Professional Certificate. The level 3 course is not suitable for those without wine knowledge or wine sales experience. Ideally, candidates should ideally have DTC Academy level 1 and 2, WSET level 1 or 2, or equivalent.

  • The guest experience – first impressions and guest interaction.
  • Building rapport – learn how to understand your guests and build trust.
  • Relationship selling – developing relationships based on trust are the key to selling more.
  • Creating guest loyalty – turn your guests into brand ambassadors.
  • The Wow! Factor – discover the little things that impress guests the most.
  • The language of wine – talking wine with your guests.
  • Enhancing Customer Lifetime Value (CLV)

Course
extras:

What’s included? Full study guide, a certificate of completion and a wine.co.za complimentary corkscrew.

Excludes venue & travel costs.

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Need more
information?

Contact Judy Brower

 +27 21 851-2737    |    judy@wine.co.za

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